Help Center

Quotas & response control

Total targets, demographic quotas, cross-quotas, duplicate prevention, unique tracked links, customized screening, and quota-full experiences.

What this guide helps you do

Balance samples, prevent abuse, and give respondents a clear experience when cells fill or screening fails.

Before you start

Define target completes and key demographic cuts.
Know screening questions and quota-full messaging.
Plan duplicate prevention or tracked links if required.

What you will do

Model the sample plan
Configure quotas
Harden collection
Pilot
Monitor live

You are done when

Quotas and cross-quotas reflect the sample plan.
Screening and quota-full flows are tested.
Field teams understand when collection stops.

Overview

Quotas keep samples representative. Layer overall completion targets with demographic cells, cross-quotas that combine multiple answer criteria, duplicate prevention policies, unique tracked links per participant, bespoke screening questions, and tailored “quota full” experiences so respondents always know why collection stopped.

When to use this feature

Use quotas when panels, government studies, or brand trackers require balanced cuts, or when fraud prevention demands strict deduping.

Step-by-step guide

Model the sample plan

Translate contracts into target counts per segment and document oversample needs.

Configure quotas

Enter totals, demographic dimensions, and intersecting cross-quotas; align messaging for full cells.

Harden collection

Enable duplicate detection, unique links, or device rules according to risk tolerance.

Pilot

Simulate completes to ensure early fills route to the right screens and data still lands in analytics.

Monitor live

Watch fill rates, redistribute invites if a cell lags, and freeze when targets hit.

Feasibility check

Cross-tabulated quotas need enough time and invites to fill every cell cleanly.

Screens / UI explanation

Quota dashboards usually show remaining cell counts.

Screeners should fail fast to protect respondent time.

Best practices

Document quota logic alongside questionnaire PDFs for auditors.

Avoid over-constraining cross-quotas that make feasibility impossible.

Tips

Pair quotas with labelled distribution sources to see which partner under-delivers.

Common issues

Respondents bounce immediately.

Check whether screeners or quota rules fire before intended.

Counts drift from third-party panels.

Compare dedupe settings with vendor expectations.

FAQ

Can I combine quotas with purchased sample?

Yes. Align Buy responses segment targets with hard quota cells so purchased completes fill the same plan as your other channels.

Buy responses & sample sourcingPurchase verified completes with audience targeting, feasibility pricing, prepaid USD balance, escrowed study budgets, and a live fielding dashboard.Distribution & sharingPublic links with QR codes, labelled source URLs, WhatsApp-ready private spreadsheets, campaigns, embeds, redirects, custom email journeys, reminders, invitations, geography helpers, close rules.Responses & Data CollectionMonitor live responses, collection quality, respondent channels, and data hygiene.Smart layers & advanced cutsSmart Data Layers, immersive crosstabs with banners, scale summaries (T2B/B2B, mean, SD), weighting overlays, realtime operational dashboards, and retarget-ready health signals.